Zero to One: Notes on startups, or How to Build the Future
When it comes to entrepenourship, there is probably no one as thought provoking as Peter Thiel of the famous PayPal mafia.
As a life long contrarian; Thiel starts with the premise that we live life in an age of technological stagnation, and that we are too distracted by new and shiny mobile devices to even notice. Why should all progress be limited to information technology? why is the age we live in so far from what people thought the future would be like 4 or 5 decades ago? Where are the underwater cities and flying cars? These are some of the questions Thiel tries to give answers to in this brilliant book.
Going from Zero to One is all about inventing something new; making a better toaster or smart phone is nothing new, it is going from 1 to n, an improvement on something familiar, but when you do or create something new, you go from 0 to 1.
Zero to One gives you the mental tools necessary, and a new way of thinking about innovation: it starts by teaching you to ask the questions that lead you to find value in unexpected places. If you are an entrepenour or want to become one; this is probably the most important book you can read.